Were you as perplexed and disappointed as I was to get this notification that Google Reader is closing down shop in July? Usage has declined, according to Google. Still I bet ALOT of people still use it. In fact, loyal users started a Keep Google Reader campaign, a petition that over 40,000 people have signed it.
The petition allows for commentary on why the product shouldn’t retire. Aside from “I love google reader,” others expressed worry of other google products being taken away. For example, what if after reducing unread messages from 15,000 to 35 (Thanks Tony!) they decide to end gmail?
Google, instead of cutting our beloved google reader, a useful tool for organizing the infinite cluster fuck that the internet is – why not get rid of Google Plus instead, which is a boring cluster fuck of a social network?
Greenpointers.com is very excited to be an online affiliate of our favorite local bookstore WORD. I am a major blog and online marketing nerd and read a ton of books on the subject. In an effort to monetize the website, I learned about affiliate marketing. After interviewing author Robert Anasi, I asked myself, if I write a great book review about a book I love, why not get a commission from the sale of the book?
I looked into it and via Amazon.com we can do this, but I want to keep it local! After some research I discovered that WORD has an affiliate program, so I put together a Books We Love page, where you can browse through titles we love that inspire this website. This page will grow as we review more books, but in the meantime, we have a few categories: Brooklyn & Beyond, Food (obviously!) and Blog/Social Media.
The idea is that “outbound marketing” is for people with a lot of money and no brains. A great example is commercials during the Superbowl. While these ads are well done, they are extremely costly and the method for reaching out to potential customers is in the form on an interruption. Inbound Marketing on the other hand is for the people like you and me: people with not a lot of money and a lot of smarts. With Inbound Marketing, using blogs (hey hey – you’re reading a blog!) and Social Media, you can cleverly get customers to come to you.
We like a good fight and we don’t like anyone telling us what to do, especially online. Greenpointers is opposed internet censorship. We stand in solidarity against two bills SOPA & PIPA, along with many internet companies that Greenpointers uses daily: Google, Facebook, Dreamhost, Paypal, Tumblr, Twitter, WordPress and Wikipedia, to name a few. If you are wondering why many of the websites you use will be blacked out in strike today, click here.