We’ve all been there, working away for hours, focused on only the task at hand – maybe staring at a computer screen as we write, maybe it’s hours bent over jewelry wire, or time spent standing in front of a canvas. And then we look up and realize it’s 4PM and all we’ve eaten all day was that bagel with our morning coffee. That we’ve been in the same position for hours.
Friends, this is no way for a creative entrepreneur to live!
Whether you freelance, working from home or coffee shops for multiple clients, or are starting your own business, like so many of the members of Work It Brooklyn, you’re spending a lot of time focused on the business you’re trying to grow. But how much time are you spending focused on yourself?
Our next event, April 18th from 7 to 9PM and graciously hosted by our friends at Human At Ease in Greenpoint, Brooklyn, is centered on how to stay healthy and well while you are focused on growing your business, and the best way to make all the parts of your life balance while you are doing this.
Whether you’re working on starting your own business, freelancing from the cramped confines of your studio apartment, or a member of our community with a focus on food, health and wellness, this event will provide answers to achieving a better, healthier, life balance.
Don’t worry – we’ll also have our signature speed-networking!
About our Host: Human at Ease is a fitness and wellness studio whose goal and desire in strengthening the “whole” person is to facilitate an overall sense of well-being & fulfillment, and to improve overall quality of life using one or more of our various offerings. Their objective is for the community to recognize Human@Ease’s name for what it is- a haven for strength & serenity. A place where we can all learn to “Love Ourselves”. At Human@Ease we all share in a common vision of positive human change.
Brooklyn is a highly creative and crafty hub for many gals and guys. New businesses are constantly opening. Sew Moni is no exception! This super cute new shop has everything you need for supplies, ideas and crafting lessons of the sewing persuasion. Sew Moni’s Monica Briones (owner and founder) and Katie Mann (managing partner) know what it takes for business to meet creativity. I was able to visit the shop, and Monica provided me with a wealth of information as to what this new hot spot is all about.
Brooklyn Woodwind and Brass is the only shop in Brooklyn that sells and repairs jazz players’ instruments.
The owner, Eric Downs, 42, opened his niche business about a year ago. He sells saxophones, flutes, trumpets and other instruments. He said the shop has been profitable since the first 30 days of operation.
“There is no competition,” he said. Located on Bedford, the Brooklyn Woodwind and Brass serves professional musicians and all the high schools in the area.
He said he was confident about launching a startup during the economic downturn. Downs is a professional saxophone player. He said it gives him an advantage because most craftsmen who work on music instruments are not.
He saved to open his shop in Greenpoint for 10 years. The rent security deposit was $20,000. Downs said he still needs time for a payback. In terms of payroll and balance sheets, he hopes to recover his initial investments in the shop in one or two years. His business is yet in transition stage. “I am nearly at the point to start hiring people,” said Downs.
He said he was lucky to get a commercial lease in Greenpoint. In New York City, in general, there’s a fight for a good place to rent. The landlord is in the restaurant business so he didn’t consider Downs a competitor. There’s no possible way to try to open a restaurant in this area, – said Downs. “A usual lifespan of a new restaurant in New York is six to nine months,” he said, “Competition is ridiculous.”
Blue ocean strategy worked perfectly for Downs. In case you are a businessman planning to launch a start-up in Greenpoint, here’s a bunch of helpful resources.
The Greenpoint Business Alliance (GBA) is an association of merchants, businesses, property owners and community organizations of the neighborhood. Its mission is to support the economic development through collaboration of businesses within the 11222 zip code.
If you have not yet come up with your business idea, a local blog could inspire you to bring the neighborhood something everybody is longing for.
The New York Times offers an efficient tool to find recent real-estate prices in Greenpoint. Another helpful website mns.com has recent rent statistics.
Finally, a good way to save up is to explore the waterfront area. Developments there are eligible for a 25-year tax exemption if 20% of the on-site units are provided for low-income households or 25 percent of the on-site units are provided for low and moderate households, New York City Greenpoint-Williamsburg inclusionary housing program reports.
Are you planning to launch a start-up in Greenpoint? Why do you think it’s the right or wrong time?