Greenpoint local Ron Brodie is a freelance independent filmmaker and creative consultant who has lived in the neighborhood for the last five years and used these streets as a backdrop in scenes in his recently released short film, JUMPMAN. A few blocks from that filming location, at Franklin Street’s Moonlight Mile (200 Franklin St), we chatted about filming on 35mm, why Greenpoint feels like a creative utopia and the project that started as a nod to the 35th anniversary of the Air Jordan sneaker and ultimately became about where following any dream can take you.
Greenpointers: Where did the idea for this project first come from?
Ron Brodie: My Director of Photography John Schmidt had come to me with this idea of paying homage to the Jordan sneaker turning 35. His idea was to shoot a 30-second spec commercial and he wanted to shoot on 35mm. 35 years and 35mm, it makes sense, right? I have a commercial background so I think he trusted me with this endeavor and thought we’d make a good, collaborative team. I came back to him and said, ‘We have an opportunity, why don’t we make a short film out of this?’. So the elements inspired by Jordan are still present, but the place I suggested we bring it to was a retrospective look at ourselves and maybe even our generation. Whereas a lot of kids dreamed about becoming Michael Jordan and being excellent, world-class basketball players, we’re still passionate about becoming amazing filmmakers. Whether we could be Jordan, or David Fincher or Steven Spielberg that is a little bit of a gamble and we’ll see where we land, but at least we have a dream and a passion. Continue reading