Gosh there are just way too many social media outlets, right? That being said they all serve very different purposes and as an online business owner the best way to have a far reach on your potential audience is to have a presence where those users are.
For Greenpointers we are heavy hitters on our facebook. It drives a huge amount of traffic to the website and it’s also where you can find some rich anti-“yuppy” sentiment. (For real, people still use that term.) And going off original blog owner Justine’s recommendation – the H bomb is still blocked.) Facebook is also great resource for local happenings and serves as the website for many Greenpoint businesses – which I believe is totally acceptable if your goal is to get customers in your door and not necessarily to drive traffic to your website.
It took a while to get used to Twitter, but it’s a great real-time news source from people experiencing situations first hand and it’s also where lots of followers give us great tips and boss us around, which is much appreciated. “Write about this…” “Go eat here…” “Look at this…” It’s also a good place where you can “get the attention” of bigger news outlets (ahem New York Times) which usually means you tip them off (ahem Killer Mockingbirds) and they pay a real journalist to cover the story and do a better and more in depth write-up. Then every other blog picks it up and there is not one link back to the original source – us! (I’m just a little bitter about that one. Just a link is all I’m asking for! The decency of a simple link!)
By far Instagram is my baby. Not only can I in real-time share images from my vantage point in Greenpoint, but even better I can see through everyone else’s eyes. A reader recognized me in Met Food once because of a photo I had shared of the amazing nail job I got at Ria’s Nailz. And I’m not so sad now that Vine doesn’t work on my phone because Instagram has that covered. Instagram is my phone’s g-spot.
I have only more recently become obsessed with Tumblr because (surprisingly) I have two other blogs there: JenniferGalatioto.Tumblr.Com (abstract / urban landscape photography, etc) and MorningRidgewood.Tumblr.Com (a photo blog that was a compromise between my personal life – aka Jon, the cats and my sanity – and my crazy blogger self. It’s JUST a photo blog – just a photo blog.
I like Tumblr because there is an “anything goes” “get weird” vibe. A younger crowd with more bold and higher quality visuals abound, and it’s a great excuse for anyone who wants to happen upon “artsy bordering on lewd”
porn nudes in their dining room while there partner cooks dinner. “It’s not like I was looking for porn, but there is it! Look at that!” There are no rules, but you do have the option to block adult content. And it’s meant for content regurgitation.
See you on Tumblr!